All posts by Shin

Shin Tsuboi is a business owner of Insight Management Inc, a management learning and consulting company. He also manages a "dojo" (a small school) of "Managementdo", the art of management.

Invincible mindset

True budo (martial art) is…… invincible. It is invincible because it does not contend with anything. Victory means to utterly defeat the mind of contention that exists within. (the secret teaching of Aikido by Morihei Ueshiba, the founder of Aikido)

This is the true insight gained through an inexhaustible explorer of martial arts. It can be adapted to management and marketing. There is few possibility to win in head-to-head competition and you waste precious management resources. When you face intense competition, it is important that how you can defeat the mind of contention that exist within and analyze objectively your strengths. Utilizing your strengths and find the different strategies from competitions.   Even when you argue with someone, take a deep breath and remind this “invincible mindset”. Let’s practice and make it your habit.